Promotional products associations in the world

Micpromo
Dec/07/2022
Promotional products associations in the world
If you are in the promotional product business, or your company needs promotional products, then you can learn about the promotional product associations in various countries around the world. These promotional product association lists can help you start your business as quickly and effectively as possible.

ASI

ASI (Adwertising Specialty Institute) is promotional products association in USA.

ASI stands for The Advertising Specialty Institute and you can think of us as your partner in business, providing you with the tools, resources and support to help you succeed in the promotional products industry. The ASI mission is to provide a culture of care with the best service, products, education, research and content available to help our members prosper.

Logoed items make up a thriving $23.2 billion industry. These traveling advertisements leave a lasting impression on consumers, which makes them crucial for building brand awareness. Who needs logoed hats, T-shirts and bags? All kinds of businesses – from huge corporations to small, local operations.

The ASI mission is to be the trusted partner of the promotional products industry by fostering its success every step of the way. To encourage growth and innovation, ASI provides the industry’s technology, education, events, research, news content and business connections.

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PPAl

PPAl(Promotional Products Association International) is a promotional products association in USA.

PPAI is the trusted leader in the promotional products industry delivering essential knowledge, resources and community to ensure the success of its members

Service on the PPAI Board involves being part of a dedicated, qualified team of highly-qualified industry professionals elected to critically shape and guide the direction of the promotional products industry.

Mission of the Board

Broadly, the Board develops policy, establishes goals and objectives (both short- and long-range), establishes financing, monitors programs and priorities, advises and provides consent, gives feedback and credibility, provides expertise and develops the Association's Strategic Plan. The Board provides direction and support for the Association and its programs in the best interests of the Association, which, in turn, improves and advances the general business interests of PPAI members and the industry.

The Board’s Composition

The PPAI Board is comprised of 11 directors and regularly convenes in both face-to-face and conference calls each year. Board officer positions include the Chair, Chair-Elect and Immediate Past Chair, who are also voting directors. There are six additional elected directors. Each director represents a member from within the Association’s general membership. Two additional Board members are appointed to serve a two-year term: one RAC Delegate and one At-Large Director.

The Time Commitment

Selection as a director on the PPAI Board requires a significant time commitment. Each elected director serves:

Three travel-in Board meetings (2-3 days each)

Four or more conference call meetings (1.5 hours per call)

Individual Board reading and preparation (5-10 hours per month)

Committee call meetings (2 hours per month)

Attendance of at least one of the following PPAI events: North American Leadership Conference (NALC), Legislative Education and Action Day (LEAD), Product Responsibility Summit, Technology Summit, and/or Women’s Leadership Conference (WLC)

PSI

 PSI(Promotional Product Institute) is a promotional products association in Euroup.

With its 6000 members, the Promotional Product Institute (PSI) is the promotional products industry's largest network of companies in Europe.

APPA

APPA(Australasian Promotional Froducts Association) promotional products association in Australan.

The Australasian Promotional Products Association (APPA) represents businesses that specialise in tangible marketing through the supply, distribution and decoration of promotional products.

APPA promotes the development, integrity and creativity of the industry, ensuring good business practices and the highest industry and community standards. We are a respected and highly regarded authority serving the industry and community with integrity, dedication and professionalism.

APPA members are bound by the APPA Code of Conduct and APPA Constitution, and as such are reputable and professional companies. All members are expected to trade honestly and ethically, and are capable of providing expert advice for incorporating promotional products into a marketing campaign.


PPPC

PPPC(Promotional Product professionals of Canada)is promotional products association in Canada.

he strategic relationship between PPPC, SAGE, and PPAI delivers one comprehensive membership solution to promotional products distributors and suppliers in Canada. Together we strive to make the member experience and value one that cannot be beat.

Vision

For promotional products to be the premier choice of advertising in Canada.

Mission

Facilitating business and knowledge growth for the Canadian promotional products community

Values

We shall respect the opinions of, and fairly represent all categories of membership in the promotional products association.

We shall support the communities in which we live and operate.

We shall help our members grow their Canadian businesses

We shall support the communities in which we live and operate.

We shall emphasize communication, education, recognition, and development of our members within the association and within the community.

We shall conduct our business affairs with uncompromising integrity.

We shall strengthen business relationships between suppliers, distributors, Multiline Representatives (MLR’s) and clients by providing products and services of the greatest value through creativity, innovation, and quality.

We shall respect the rights of all our members with dignity and equality regardless of demographic*, experiential**, or cognitive diversity.

We empower and celebrate diversity, equity, and inclusion, supporting the PPPC mission to lead, inspire and advance. We aim to educate and equip members, amplify underrepresented groups, and foster diversity within our association.


BPMA

BPMA( British Promotional Merchandise Association) is promotional products association in UK.

The Promotional Merchandise Industry

The giving of gifts dates back throughout history. Gifts are given for numerous reasons, such as a welcome, appreciation or as part of a celebration. In the late 20th century, a new industry evolved around the concept of giving gifts. Both industry and commerce have long recognised the benefits gained by a company or corporate organisation giving gifts to existing and prospective customers. Promotional merchandise is now used globally to promote brands and products, as well as helping to establish and build corporate identity.  

Branding products with a company name, logo, or message, dates back to the 1800’s. The first known promotional products trace back to 1789; these were commemorative buttons produced when George Washington was elected president of the USA. In the early and mid- 1800’s, advertising calendars and wooden items were popular. However, it was in the late 19th century that the creation of the industry began with a great quantity of promotional products being developed and marketed. 

In the UK, the promotional merchandise industry became more sophisticated and was recognised as a form of corporate marketing in the late 1950’s. Before this, companies may have provided occasional gifts, but the concept of a ‘promotional merchandise industry’ was not yet conceived. The real explosion in growth took place in the 1970s. At this time, an ever-increasing number of corporate companies realised the benefits to be gained from promoting their corporate identity, brand or product via the use of gifts featuring their logo and brand identity. In the early years, the range of products available was limited. However, in the early 1980s, demand grew from distributors for a generic promotional product catalogue, which could be branded as their own and left with their corporate customers.   

The first UK trade association dedicated to promotional merchandise was born in 1948, called BAGDA (Business Advertising Gift Distributor Association, later becoming Promota). Due to the industry boom and an increasing need to regulate and support the UK promotional merchandise industry, the BPMA (British Promotional Merchandise Association) was formed in 1965. 

The BPMA today

Some sixty years on, the sector was valued at £1-1.2bn at the start of 2020 and is a central aspect of UK’s creative and manufacturing industries, providing a recognised and effective medium.  

Today, the BPMA serves to Inspire, Connect and Educate the industry. Committed to leading the sector, representing and supporting members, offering true competitive advantage through education and engagement.   

The BPMA’s strategic objectives are centred around promoting the services and values of members to the End User audience through research and engagement. In turn, this develops understanding and appreciation of the value of promotional merchandise within the wider marketing community.  

The BPMA enables meaningful connections through events, networking opportunities and introductions. Tangible support is offered by keeping members informed and advised on business legislation, opportunities, threats and relevant topical industry issues via forums, networks, communications and one-to-one guidance.  

Recognition and development of its members is facilitated through a powerful education programme, enabling increased customer confidence by demonstrating they are trusted professionals, able to deliver compliant and effective promotional solutions.  

In 2010 the total marketing spend in the UK was valued at £33billion, with the promotional merchandise industry valued at £750m, just 3% of the total marketing spend. Currently the promotional merchandise industry is valued at £1.2billion (figure correct as of February 2020) against a total advertising and marketing spend of £120bn+. 

The industry aim is to achieve further growth through increased end user engagement, education, research and insight on the effectiveness, efficacy delivering the return-on-investment promotional merchandise can facilitate.    

The BPMA will continue to raise standards of the industry through continued professional development, driving the UK as a centre of excellence for promotional products.

CGASA

CGASA( Corporate Gift Association of South Africa) is a promotional products association in South Africa.

Corruption is believed to be rife in the PFA sector and sometimes communities believe that corruption is part of the sector.

Irregular expenditures, Fruitless and wasteful expenditures, unauthorised expenditures may not necessarily be corruption but they may be signs of expenditure management weaknesses and they need to be addressed.

If one were to interview school children, university students, senior citizens, etc. on their view about government and its PFA sector, the possible comments would revolve around corruption. Often government institutions are reported to be run by highly corrupt individuals and most people may find it impossible to see government as a professionally and ethically driven institution.

Given the rife corruption history of the PFA sector and government units…, CGA prescribes the following for its members:

All members of CGA including the student chapter have to comply conduct with the Code of ethics at all times in and outside their places of professional practice.

PFA sector must be and be seen to be a professional and ethics driven environment.

All members must report the corrupt and unethical conduct and activities that affect their working environment to CGA with immediate effect and CGA will notify the appropriate authorities.

All corrupt activities must be addressed and published.

Members with hidden unethical and corrupt activities have an opportunity to confess their unethical behaviour even before they become known and if they do, they will be subjected to less severe punishment which may include amongst others, community work.

All members reported and proven to be corrupt, will be subjected to severe penalties.

Corrupt members shall with their approval be subjected to rehabilitation programs strictly monitored by the relevant body.

All members are required to attend at least one ethics training per year.

Ethics workshops will also be extended to student chapter.